Esther Lee
routehappy-thumb-sq.png

Routehappy

web design, web development

Hit The Tarmac Flying

Routehappy began as a startup that combined user-generated content (UGC) with granular data aggregated from all aspects of the airline industry — everything from airport maps to check-in experiences to seating charts and in-flight Wi-Fi — in order to formulate a superior travel experience.

My first official foray into UGC and Agile methodology, I iterated critical design and UI/UX enhancements as the front-end developer. I also customized the design for Routehappy's HTML email templates and external blog.

Routehappy went from private, invite-only alpha to open, public beta in a few short months, and is now a highly successful venture.

Home page: Search and review

Home page: Search and review

Search results: Filter/Sort list

Search results: Filter/Sort list

Review: Ratings page

Review: Ratings page

Routehappy Blog design

Routehappy Blog design

Routehappy email blast

Routehappy email blast